The Future of AI-Driven Support.
The era of the 'basic assistant' is over. I empower Virtual Assistants with cutting-edge AI workflows to deliver 10x the value, while helping visionary businesses deploy custom AI agents that reclaim hours of their day. Stop managing tasks—start orchestrating intelligence.
Read More Join the VA MasterclassWe Automate Your Excellence.
Master the tools that are redefining the digital workforce. Whether you are a VA looking to command premium rates through AI mastery or a founder ready to automate your operations with custom-built agents, I provide the roadmap and the tech to make it happen.
Read More Join the VA MasterclassFrom Idea to Impact
Elevating human expertise with artificial intelligence. I specialize in training elite VAs to function as AI-powered executive partners and building bespoke digital agents that handle the complex demands of modern, high-growth businesses.
Read More Join the VA MasterclassThe Behind-the-Scenes Engine for Your Growth
I’m Feby Lunag — a seasoned Virtual Assistant, Executive Assistant to a SaaS CEO, and AI enthusiast based in the beautiful city of Baguio, Philippines. After more than 12 years of remote-first work supporting executives, founders, and agencies, I now bridge the gap between human expertise and artificial intelligence. I operate from a unique vantage point: I have been the assistant, the operator, and the strategist. That experience means I understand exactly what founders need, what overwhelms VAs, and how AI can solve both. I’m not here to teach theory — I’m here to share what actually works
About Me
The Behind the scenes engine for your growth.
I manage the operational trenches so you can focus on growth. Drawing on my experience as an EA to a SaaS CEO, a VA for a publicly traded US company, and the backend engine for marketing agencies, I handle the critical tasks that slow you down. From complex executive scheduling to tedious Google verifications, I take care of the backend operations—giving you the time and freedom to scale your business.
- SaaS Executive Assistant
- Corporate VA Support
- Time Saving Operations
Feby Basco Lunag
VA Coach & AI Explorer
Where to start
How I Can Help You Right Now
After 13+ years behind the scenes for CEOs, founders and a publicly listed company, I've seen where admin time really goes — and where AI can quietly take it back. Here are three simple ways to start.
Get your free AI Admin Audit
Find out which of your everyday admin tasks AI can handle, which still need a human, and where you're losing the most hours each week.
Get my free audit →Use the tools I run my work on
No fifty-tool lists. Just the three platforms I actually use every week to run operations, track time and pay a remote team.
See my picks ↓Work with me on Upwork
Need hands-on admin or AI support? Hire me through Upwork, where my work history, 100% Job Success Score and client reviews are verified.
View my Upwork profile →The tools I actually use
I only recommend what's part of my own working week. If one of these fits where your business is right now, my link is below.
Tekmatix
An all-in-one platform for your CRM, funnels, email and courses, so you're not paying for and juggling separate tools. I work in it every day.
Explore Tekmatix →Time Doctor
How I track my hours and build my weekly client invoices. Clear reports for you, clear records for your team — no guesswork on who did what.
Try Time Doctor →Wise
What I use to send and receive money across borders, including paying remote team members. Transparent fees and real exchange rates.
Open a Wise account →Disclosure: these are affiliate links. If you sign up through them I may earn a commission, at no extra cost to you. I only share tools I use myself.
The Future of Work Is Already Here
The era of the basic assistant is over. AI is not replacing VAs — it is replacing VAs who don’t use AI. I specialise in
teaching the exact tools and workflows that transform a $10/hour task-taker into a $50+/hour AI operations partner.
AI Video Creation
Produce engaging, professional videos without ever stepping in front of a camera. We create high-quality AI talking heads to boost your brand's presence effortlessly.
Admin Support
Offload the time-consuming daily tasks. We handle the heavy lifting of your back-office administration so you can focus purely on leading your business.
Funnel Building
Convert leads into loyal clients on autopilot. We design and construct high-performing sales funnels using powerful platforms like Tekmatix and GoHighLevel.
Empowering Your Vision Through Seamless Operations
Client Testimonials
Upwork Client
Upwork Client
Upwork client
Trusted by Founders & Agencies Worldwide
I don’t just complete tasks; I partner with you to drive real results. With a 100% Job Success Score on Upwork and thousands of hours logged supporting high-level executives, my focus is always on delivering premium, reliable support. But don’t just take my word for it—here is what the CEOs, founders, and agency owners I work with have to say about the impact of seamless operations.
Company Expertise
Stop Drowning in the Backend. Let's Streamline Your Operations Today.
Our Blog
Our Latest News & Blog
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Should Your Business Use AI Avatars? What I Learned After Testing HeyGen
I tested HeyGen and made a lot of videos with an AI version of…
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The 9 Best AI Tools for Virtual Assistants in 2026 (Ranked by a Working VA)
Every week a client asks me: “Feby, which AI tools should my VA actually…
Jul 10, 2026
Tekmatix Review 2026: Honest Review From a Daily User (Pros, Cons, Pricing)
Disclosure: This post contains affiliate links. If you sign up through my link, I…
Let us help your business to forward.
Whether you’re a founder who needs AI-powered backend support or a VA ready to double your rates — let’s talk. Book a free 30-minute discovery call and let’s map out your next move.
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